Oakley, one of the leading sport performance brands in the world, will showcase premium sunglasses, apparel and accessories in a fashion show at the Northwing of SM City Cebu this Saturday, April 6, 2019 at 2 p.m.
The fashion show highlights the California-based brand manufactures’ One Obsession campaign, which celebrates one’s passion pursuits. Launched in 2015, the campaign attests to the raw and real challenges of professional and amateur athletes and emphasizes the dedicated mindset and positive benefits brought by sports.
Inspiring consumers to live out their passions as well, the main message of the campaign is ”It’s OK in the name of obsession. It’s not just about winning and losing. It’s about the journey and the lengths one will go for their chosen sport.”
Oakley’s sports performance equipment and lifestyle pieces for men and women are ideal for outdoor activities this summer season.
In Cebu, Oakley apparel and accessories are available at Level 2, Activezone, Ayala Center Cebu; Upper Ground Floor, SM City Cebu and 2nd floor Cube Wing, SM Seaside City Cebu.
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