Bali’s Waste Continues to Be a Challenge, Coca-Cola, Quiksilver, and Garuda Indonesia Team Up for the Bali Big Eco Weekend

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The most awaited annual environment festival in Bali, Bali’s Big Eco Weekend (BBEW) is back this year with a bang. First commenced in 2008, the event is dedicated to create further awareness to keep Bali’s Beaches Clean through a festive weekend where locals and tourists are given opportunities to roll up their sleeves to help Bali’s most prized resource?its beaches. This year’s BBEW will be held at Padma Beach, Legian on Saturday, June 21st, 2014 and at Uluwatu on Sunday, June 22nd with participations of Miss Earth Indonesia, Nita Sofiani and Miss Eco Tourism Indonesia, Yossico Stephanie, as well as past and present global surfing legends such as Mark Richards, Jake Paterson, Craig Anderson, Matt Hoy, Freddy Patacchia, as well as Sally Fitzgibbon, Kalea Moniz, Rosy Hodge, and Bruna Schmitz.

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Waste continues to be an alarming issue faced by the Island of the Gods, with non-degradable waste as the by-product of not just of the local environment, but rapidly growing population of Indonesia. The garbage in the area of Seminyak, Legian, and Kuta beaches during the period of December 22, 2013 until January 15, 2014 have reached more than 1,000 tons, and even increases 200 percent every day (source: Badung Sanitation and Gardening Department (DKP), 2014). Last March 2014, the media giant Huffington Post also highlighted this trash situation in an article titled, “Why You Should Take Bali Off Your Bucket List”.

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Since 2008, Coca-Cola Amatil Indonesia, Quiksilver Indonesia, and Garuda Indonesia have worked hand-in-hand through Bali Beach Clean Up program—where 75 local workers help pick up the waste in five most iconic Bali’s beaches every day (Kuta, Legian, Seminyak, Jimbaran, and Kedonganan), reaching up to over 24 million kg of waste collected. However, the program collected 373,500 kg in January 2013, while in January 2014 it collected 540,000 kg. The 45% increase is more than enough reason to bring more hands into the program and create a bigger impact.

Through BBEW 2014, locals, tourists, and industries are invited to take real action in a Big Beach Clean Up session at 2 pm, while also enjoying fun, beach side activities in Legian’s Padma Beach all day (*rundown attached). The morning will kick off with various sports activities such as Coke Kicks—one day professional soccer training that will be given to local kids surrounding Legian area, Surfing Competition and learn to surf session with the surfing legends, play volleyball with family and friends, and a lifesavers race. The Bali’s bloggers community will hold ‘How To Blog Green’ talk show and competition on stage at 9 AM. If you opt for afternoon stop-by, take part in the opening ceremony at 3 pm where Millane Fernandez, the singer of Coca-Cola’s World Cup 2014 anthem will perform live on stage, and join the exciting 1,000 baby sea turtles release just before the sunset. On the following Sunday, head over to Uluwatu for Quiksilver Uluwatu Surf Challenge for some surf adrenaline. So join us at Bali’s Big Eco Weekend 2014 and see how you can have fun, while still keeping Bali’s clean!

Watch BBEW last year.

http://www.youtube.com/watch?v=kzRQMXuaw9c

The Quiksilver Padma Challenge is presented by Quiksilver, Coca-Cola Amatil Indonesia, Garuda Indonesia, Boardriders Café, Single Fin, Jim Beam, San Miguel, supported by the Padma Boys Boardriders Club, and sanctioned by the Asian Surfing Championships.

About Quiksilver

Quiksilver, Inc., one of the world’s leading outdoor sports lifestyle companies, which designs, produces and distributes branded apparel, footwear and accessories. The company’s apparel and footwear brands, inspired by a passion for outdoor action sports, represent a casual lifestyle for young-minded people who connect with its boardriding culture and heritage. The company’s Quiksilver, Roxy, and DC brands have authentic roots and heritage in surf, snow and skate. The company’s products are sold in more than 90 countries in a wide range of distribution, including surf shops, skate shops, snow shops, its proprietary Boardriders Club shops and other company-owned retail stores, other specialty stores, select department stores and through various e-commerce channels. Quiksilver’s corporate headquarters are in Huntington Beach, California.

About Roxy

Roxy is a brand of Quiksilver, Inc. (NYSE:ZQK), the world’s leading outdoor sports lifestyle company, which designs, produces and distributes a diversified mix of branded apparel, wintersports equipment, footwear, accessories and related products. The Company’s apparel and footwear brands represent a casual lifestyle for young-minded people that connect with its boardriding culture and heritage. For more information on Roxy, visit www.roxy.com.

About Bali Big Eco Weekend

An annual CSR event since 2008, the BBEW is a part of Bali Beach Clean Up CSR program started by Quiksilver and Coca-Cola Amatil and joined in 2012 by Garuda Indonesia. They now have three beach tractors, two Barber surf rakes, two rubbish transport trucks, an educational van, and a 4-wheeler to rescue turtles, in addition to employing some 80 local people to clean up the beaches each day, in addition to establishing and supporting the Kuta Beach Sea Turtle Conservation and providing uniforms and supplies to the Bali Lifeguards.

 

About the Asian Surfing Championships (ASC)

The Asian Surfing Championships was established in 2010 as the progression of the highly successful Indonesian Surfing Championships that began in Bali, Indonesia in 2004. The mission of the ASC is to develop and progress the sport of surfing in Asia by assisting in the organizing and sanctioning of professional surfing events, which will help their growing surf communities and draw more attention to their areas for the progression of surfing locally, nationally, and throughout the Asian Region.

See more at http://www.asiansurfingtour.com