April 6-7, 2013, San Juan, La Union, Philippines: The La Union Surf Club and the STOKEDinc-La Union Surf School, gave free surf lessons to over 300 super-stoked Filipinos and foreigners in the 1st Surfing Philippines GoSurPH Weekend. It was a fun filled weekend celebration as surfers from Manila and neighboring provinces gathered to celebrate good vibes and stoke for the first ever event of SurfingPhilippines.
Everyone is excited to paddle out and ride the waves of San Juan La Union.
The 2-day event kicked-off with a Land Rover roadtrip from Manila to La Union Philippines’ Surfing Capital. Surf lessons were provided all throughout the day and at night, rock and acoustic jam with a twist of house DJ’s at the Kahuna Beach Resort & Spa fueled the crowd and boosting the night party in La Union until the crack of dawn.
Free surf lessons for all!
Mr. kiddo Cosio, Manager of the Circle Hostel La Union.
A motorcade of 10 vehicles from The Land Rover Club of the Philippines (LRCP), headed by Robby Consunji, transported surfboards on the 260-kilometer trip from Manila to the northern province of La Union.
Land Rover Defenders, Discoveries, & Range Rovers with surfboards on their racks made many stop in their tracks and take notice. Even Land Rover Philippines big boss Marc Soong joined the La Union expedition and beach party.
Stokedinc. surf rider Carla Sebastian and Coast Thru Life’s Nikki Dela Paz.
Aside from all the parties and festivities, the free surf lessons were definitely the main draw of the weekend. “We were amped with the immense response to the GoSurPH weekend of free surf lessons,” says Gerard Sison, founder and president of Surfing Philippines, the go-to comprehensive website for surfing in our country. “This huge interest gives you a clear indication that Pinoys are keen to try surfing. The modern young Filipino,” Gerard Sison added.
Surfing Philippines is the lead organiser of the catchy-named GoSurPH campaign (PH is the country code internet domain name of the Philippines). Over 200 people signed up on its website surfingphilippines.com, immediately upon announcement of the GoSurPH event. Out of a social media push quietly promoting free surf lessons, the GoSurPH campaign went viral.
“Surfing Philippines” GoSurPH main task is to try to raise funds from interested partners which will be used to pay the local surf club to run the surf lessons and rent their surfboards. Should we accomplish that, a GoSurPH weekend is born,” says Joncy Sumulong, Campaign Director of GoSurPH.
Given how easy it is to activate, more companies sponsoring a GoSurPH weekend campaign translates to many more occasions and surf spots where the awesome event can be held. And this is where partners such as STOKEDinc, the Philippines pioneer action sports company come into the picture.
“Gerard approached me to help sponsor the first national GoSurPH weekend,” says STOKEDinc Managing Director JV Borromeo,” and Mr. Borromeo was honored to be onboard. GoSurPH is a concept that’s perfect because of its simplicity. Give people surf lessons for free. “Companies who sponsor the event subsidise those free surf lessons. And the sponsorship funds go directly into hiring the local surf club.” JV Borromeo continues, “the local community are the experts and the best surf ambassadors after all. And with that special human interaction that is so unique to surfing, everybody has an unforgettable time. It’s a great advocacy.”
It was a weekend full of good vibes as Surfing Philippines, the go-to comprehensive website for surfing in this 7,107 island archipelago will continue it’s GoSurPH campaign, to spread the stoke of surfing in the Philippines.
GoSurPH would like to thank their friends and partners: The La Union Surf Club, The La Union, Provincial Government, STOKEDinc, The La Union Surf School, The Land Rover Club of the Philippines (LRCP), Kahuna Beach Resort & Spa, The Circle Hostel, Coast Thru Life, & San Juan Surf School, Photographers Allen Aligam, Ian Zamora, Charlie Gomez, & Joncy Sumulong.
For more highlights of the event click here.
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